Today's topic - Labels!

I don't know about you all reading this blog, but one significant challenge I consistently face is the size and overall design of labels. Seriously, if label design were an Olympic sport, I would definitely be the one tripping over my own shoelaces at the starting line! The process of creating and printing labels can often be more complex than it initially appears—like trying to assemble IKEA furniture without the instructions. I meticulously design them, print them out, and then inevitably discover that they typically feature a border around the edges. It's like my printer decided to add a fancy frame to my masterpiece, but I just wanted a label, not an art exhibit! Additionally, the text that appears visually appealing on my computer screen often does not translate well when printed onto a label. It’s like my computer screen is a fashion designer, while my printer is a colorblind stylist. This discrepancy between digital design and physical output can be frustrating and disheartening, especially when I have high expectations for how my labels should look—like expecting a Michelin star meal and getting a sad microwave dinner instead.

To mitigate these issues, I have developed a piece of advice that I believe is crucial for anyone working with labels: always print your design on regular paper first. This preliminary step allows you to check the layout, size, and overall appearance in relation to the actual label you plan to use before committing to a full print run. Think of it as a dress rehearsal for your labels—no one wants their big debut to be a wardrobe malfunction! By doing this, you can make necessary adjustments and ensure that everything aligns correctly. I also recommend putting your text in bold; this simple adjustment can enhance readability and make your labels stand out more effectively—because who doesn’t want their labels to scream, “Look at me!” from across the room?

Furthermore, I have been advised to stick with a white background for my labels, but I must confess that I have a personal preference for pastel colors that I find visually appealing. Pastels are like the gentle whisper of the color world, but I’ve noticed that these softer hues often do not provide the contrast needed for the text to be legible. It’s like trying to read a novel by candlelight—romantic, but not very practical! As a result, I have shifted towards using black text, which offers a stark contrast against various backgrounds, or I have opted to incorporate vibrant colors that can draw the eye. While a simple, clean design can certainly look nice, we must be honest with ourselves—our goal is to grab attention! I often find myself questioning whether my labels truly achieve that objective, as I strive to create designs that not only look good but also effectively communicate the intended message and attract interest. After all, if my labels don’t turn heads, what’s the point? They might as well be wallpaper!

See one example. This Serum is simple, feminine and i wanted Pastel but see my point.